SMART STEPS
Branding, Marketing, Video, Package Design
Collaborated with a small group of designers to create a visual identity for Babytrend's new product line for STEM based toys. Together we developed a brand identity from scratch, intended for babies from ages 0-12 months. I took on projects ranging from marketing campaigns, online ad-displays, social media, and package design.
(fun fact: I came up with this brand name for STEM based toys).
(fun fact: I came up with this brand name for STEM based toys).



ADVERTISING / MARKETING COLLATERAL

I created the product page layout in Amazon Vender Central for each individual Smart Steps toys.

To see the display ad, click here.

Animated gif for instagram.
Animated gif for instagram.
PACKAGE DESIGN SAMPLES

Stack-a-Cat Packaging

Jingle Jungle Packaging
